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KEYSTONE - Japanese maker of handcrafted squid jigs

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Since 2005 — 20th Anniversary

Monsters Are
Real.

EgiOita PlaPla®

Land big squid with big egi.

size 4.5 31g size 5.0 41g size 7.0 81g

Scene 01

Why Big Egi
Work on Monsters

Monsters of the 2kg and 3kg class want to conserve their strength.

Rather than chasing darting baitfish, they choose large, slow-moving prey. The bigfin reef squid lives only about a year; saving its final strength for spawning, it has no energy to waste.

The energy of chasing small prey over and over, versus the energy of taking one large prey in a single strike.
For a monster that seeks efficiency, big egi become the most natural target of all.

Land big squid with big egi.
That is the one truth that hasn't changed in 20 years.
A monster bigfin reef squid landed with EgiOita PlaPla

Big egi, proven by real catches

Scene 02

Size Select
Target Only the Monsters

Standard egi top out at size 3.5, and even size 4.0 is hard to find.

Within the school, the hungriest small squid grab first - so you can never single out the monster class.

Big egi of size 4.5 and up naturally filter out squid under 1kg, leaving you to face only the 2kg and 3kg monsters.

The size 7.0 (81g) egi - and the over-4kg monsters that crush its hooks truly exist.

EgiOita PlaPla 7 - an overwhelming, oversized big egi

An overwhelming size - this is the presence of the size 7.0

Scene 03

How to Outsmart the
Wary Monster Class

During the near-shore spawning season, the monster class is extremely wary - and remarkably clever.

Aggressive jerking backfires.A slow bottom stay and small darting action is what works.

Only a large egi has the weight and balance to make such a delicate presentation possible.

Work the size 7.0 (81g) egi with finesse. A shape refined to the extreme, and a weight balance calculated down to the last detail. Big, yet it swims naturally - that is the true worth that lands monsters.

Large egi are vanishing from the market.
Yet KEYSTONE keeps making them.
As long as there are anglers chasing monsters.
A bigfin reef squid that struck EgiOita PlaPla

The moment it grabs on - the monster instinct that only big egi can draw out

Scene 04

The Legendary size 7.0
Returns at Last

The EgiOita PlaPla series now marks 20 years since its release.

Built on the belief that you land big squid with big egi, its light, rhythmic action - unexpected for its size - has become an essential item for big-squid hunters.

November 2025 - the legendary big egi that once swept the market, the size 7.0 is finally back. Its 81g mass tames the wind, holds the tide lines, and takes on the monster class alone.

Field tester Harada landing a red monster on EgiOita PlaPla 7

Field tester Harada - landing a red monster on the size 7.0 in a 7m/s crosswind

A monster-class bigfin reef squid caught on EgiOita PlaPla

Monsters are real.

A large bigfin reef squid clinging to EgiOita PlaPla

The monster class won't let go of a big egi.

A large bigfin reef squid landed at night on EgiOita PlaPla

Lifting a monster from the night sea.

Specification

Three Sizes

4.5
31g
12 colors
5.0
41g
12 colors
7.0
81g
5 colors
Revival

Color Variation

12 Color Variations

size 4.5 (31g)/ size 5.0 (41g)/ size 7.0 (81g)

*size 7.0 comes in 5 colors (GOR, RPP, YGR, RGR, GRBL)

Gold Base Orange
Gold Base Orange
size 4.5 / size 5.0 / size 7.0
¥2,090 (tax incl.)
Red Base Orange
Red Base Orange
size 4.5 / size 5.0
¥2,090 (tax incl.)
Red Base Purple 5E
Red Base Purple 5E
size 4.5 / size 5.0 / size 7.0
¥2,090 (tax incl.)
Marble Base Orange
Marble Base Orange
size 4.5 / size 5.0
¥2,090 (tax incl.)
Silver Base Blue
Silver Base Blue
size 4.5 / size 5.0
¥2,090 (tax incl.)
Metalical Gold Pink
Metalical Gold Pink
size 4.5 / size 5.0
¥2,090 (tax incl.)
Metalical Marble Pink
Metalical Marble Pink
size 4.5 / size 5.0
¥2,090 (tax incl.)
Metalical Red Pink
Metalical Red Pink
size 4.5 / size 5.0
¥2,090 (tax incl.)
Metalical Orange Orange
Metalical Orange Orange
size 4.5 / size 5.0
¥2,090 (tax incl.)
Yellow Glow Green
Yellow Glow Green
size 4.5 / size 5.0 / size 7.0
NEW
¥2,090 (tax incl.)
Red Base Green
Red Base Green
size 4.5 / size 5.0 / size 7.0
NEW
¥2,090 (tax incl.)
Green Base Blue
Green Base Blue
size 4.5 / size 5.0 / size 7.0
NEW
¥2,090 (tax incl.)

FAQ

Frequently Asked Questions

Which size of EgiOita PlaPla should I choose?

Choose according to the size of squid you're targeting. For the 1-2kg class we recommend size 4.5 (31g); for the 2-3kg class, size 5.0 (41g); and for the monster class over 3kg, size 7.0 (81g). The larger the egi, the more it filters out small squid, letting you take on only the big ones.

What kind of rod can I use with the size 7.0 egi?

An MH-H class eging rod rated for 81g works well, and seabass or shore-jigging rods can handle it too. Because it has weight, your line is less affected by the wind even on windy days, giving you stable, controlled action.

Do you sell the size 6.0?

The size 6.0 (61g) is currently discontinued. We offer three sizes -4.5, size 5.0 and 7.0. The size 7.0 returned to sale in November 2025.

Go land your monster.

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